First Insight is a leading software provider specializing in real-time analytics that help retailers and manufacturers make smarter merchandising, pricing and marketing decisions. By creating unique customer experiences, the Company engages large groups of people, while collecting valuable preference and pricing data. In applying decision analytics to insight data, retailers and manufacturers gain an upfront view of customer value and demand. Clients include Fortune 500 companies, such as leading department stores, specialty retailers and footwear companies.
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